Pearl & Dean
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The Sorcerer's Apprentice
Release date: Out Now
Est. admissions: 1,530,000
Main audience: BlockBuster
The Sorcerer's Apprentice
Release date: Out Now
Est. admissions: 1,530,000
Main audience: BlockBuster
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Introduction Fame Film Monitor Movie Talk Impact Sources

Movie Talk

Pearl & Dean have developed Movietalk so that cinemagoers can tell us their views in relation to the world of cinema and movies.

Movietalk is recruited through our P&D Consumer website and we conduct approx 4 studies a year, all of which have a quant and qual aspect.

Qualitative studies allow us to get a real understanding of cinemagoers thoughts on certain areas whilst quantitative studies enable us to quantify what we learn from the qualitive research.


Previous topics covered include:

  • 30 sec vs 60 sec creative
  • The Cinema Experience
  • New Technology
  • Financial Advertising
  • The Credit Crunch
  • 3D
  • Urbanites
  • The Cinema @ Christmas
  • The Foyer Experience
  • Cinema & Social Media
  • The Engagement Story

Please contact our Research department for details on these or any other research projects.