Pearl & Dean's GAP (Guaranteed Audience Package) offers advertisers a diverse range of audiences with the dual benefit of guaranteed admissions and competitive media rates. From the original GAP, which includes all adult films right through to GAP Culture, for the older more upmarket cinemagoer to GAP Alcohol & Gaming, we have all the bases covered.
All Pearl & Dean screens are available to buy on a screen by screen basis, individual costs can be found within the screen search section.We can also offer Micro Packs for certain areas/demographics.
Over 400 films are released each year, and by using FAME we can accurately predict their likely audience appeal as each of these has it's own unique profile. Film Focus offers advertisers the opportunity to advertise along with a specific film(s)
Cinema provides a unique dual viewing opportunity for advertisers, especially for the young (4-9) children, and older ones too (10-14) who are starting to break away from their parental control and gradually make their own consumer choices. Family Focus enables advertisers access to all children, whether with mums, dads or friends or indeed solo as cinema is one of the first places they can visit on their own.
