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News: Case Study

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    Mitsubishi/Luna Drive-in Case Study

    Mitsubishi became the Headline Partner of Luna Drive-in across their screenings in July. This comprised of:Gold Spot one-screen ad activation at screenings joint...
    • Case Study
    • Partnerships
    • Insight

    Three Mobile/Luna Case Study

    This Summer Three Mobile co-sponsored both Luna Drive-in and Luna Outdoor Cinema across August & September. As part of the package Three received:Silver Spot...
    • General
    • Case Study
    • Partnerships

    Sonic the Hedgehog takes over the Pearl & Dean idents!

    To celebrate the release of of his movie in cinemas Sonic the Hedgehog has taken over our idents… In partnership with Paramount Pictures Sonic disrupts the...
    • Case Study
    • Partnerships

    Frubes & Petits Filous – Luna Kids Sponsorship

    Petits Filous & Frubes took the Headline Sponsorship of Luna Kids for the 2019 season which ran from July until September across 8 stunning venues nationwide. Both...
    • Case Study
    • Partnerships

    Corona – Luna Beach Bar Sponsorship

    Corona sponsored the bar at Luna Beach Cinema in Brighton for the 2019 season.  18 days of open-air screenings Beer/ale category exclusivity Creative in ad...
    • Case Study
    • Partnerships

    Hovis – Sherlock Gnomes Film Partnership

    HIGHLIGHTS  £300k spend (on-pack, experiential and media) On-pack promotion on 8 million packs of Hovis BOB (actual sales of 8.9 million!) Promo start date:...
    • Case Study
    • Partnerships

    EDF – Hidden Figures Film Partnership

    AIM To Inspire teenage girls to imagine a future in science, technology, engineering & maths (STEM) to make a difference SUPPORT Exclusive preview screenings Extensive...
    • Case Study
    • Partnerships

    British Airways – Luna Beach & Luna Cinema Sponsorship

    British Airways were the Headline Sponsor for Luna Beach and Co-Sponsor of Luna Cinema for the 2019 season. Luna Beach  40 screenings guaranteed July 2019...
    • General
    • Case Study

    Netflix Black Mirror – Turn Off Your Phones Takeover

    Netflix ran their Black Mirror ad in the Gold Spot across Empire & Showcase cinemas – this was followed by a special, bespoke ‘Turn off your phones’...
    • Case Study
    • Partnerships

    Alpro Ice Cream – Sampling at Luna Cinemas

    Alpro ice cream was sampled at 162 screenings across 58 venues from June to November 2017   ACTIVATION  Launch night activation at Victoria Embankment 60”...
    • Case Study
    • Partnerships

    Marks & Spencer – Paddington 2 Film Partnership

    Having previously worked with Marks & Spencer on their first-ever film partnership with The Second Best Exotic Marigold Hotel, Paddington 2 provided M&S...
    • Case Study
    • Partnerships

    Audi Q8 Big Entrance – BFI Gold Spot/Launch

    BACKGROUND – Audi & The BFI – a media first   We collaborated with PHD on a media first for Audi, combining never done before, exclusive, solus advertising...
    • Case Study
    • Partnerships

    Benadryl – Pop-up Screens Headline Sponsorship

    Benadryl took the Headline Sponsorship of Pop-Up Screens’ outdoor screenings for the 2018 season.   ACTIVATION  Gold Spot in ad reel Integrated...
    • General
    • Case Study

    Toyota – Ident spot/mini reel

    Toyota ran a special ‘reel within the reel’ featuring three of their ads joined together surrounded by bespoke Pearl & Dean idents to showcase the...
    • Case Study
    • Partnerships

    KIA – Luna Cinemas Headline Sponsorship

    Kia took the Headline sponsorship of Luna Cinemas for the 2018 season – with 137 screenings across 52 locations.   ACTIVATION  Gold spot position...
    • Case Study
    • Partnerships

    Pandora – Pop-Up Screens partnership

    Pandora became a commercial partner of Pop-Up Screens during August & September 2017 for 26 screenings across 7 venues   ACTIVATION  Pandora GIF...
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