Eurowings were the Headline Sponsor for Pop-Up Screens’ 2017 outdoor screenings across 37 sites.
ACTIVATION
- On-Screen Welcome Slides and Commercial In Gold Spot Position
- Social Media Content
- Branding On Uniforms
- Marketing
- Branding On-Site : Flags, VIP Chairs, Bottom Of The Screen Branding
RESULTS
- 18,117 Admissions
- 37 Screens
- 109,568 Visits To The Website With Branding During this Campaign
ADDED VALUE
- +677 More Admissions Than Estimated
- +7 More Screenings than Agreed
- Underground Advertising To The Value of 25K