KIA – Luna Cinemas Headline Sponsorship

Kia took the Headline sponsorship of Luna Cinemas for the 2018 season – with 137 screenings across 52 locations.




  • Gold spot position in ad reel across all screenings (up to 120”)
  • Branding across all venues including flags, banners, VIP chairs, hi-vis jackets
  • Joint logo between KIA and Luna Cinema
  • KIA CEED and sportage models on site with brand ambassadors





  • 126,954 admissions throughout the season vs 80,000 est. admissions (+59%)
  • 137 screenings with gold spot position in ad reel
  • 120 guaranteed screenings vs 137 delivered screens




  • Logo featured across website and newsletter
  • 174,015 subscribers (44k increase from 2017/+34%)
  • Dedicated first feature on partners page (LUNA website)